Yves Saint Laurent has taken a Citroen DS3 and re-dressed it with its own trademark colours and image. The DS3 has been fitted out in this custom livery to transport fashion and film stars to the Yves Saint Laurent Foundation exhibition in Paris.
The exhibition features more than 300 pieces from the Yves Saint Laurent collection and the designer's reason for choosing the DS3 is due to its "radical styling and distinctive luxury." The design of the DS3 is said to be the perfect match for the fashion brand, due to the anti-conformist appeal that, according to Yves Saint Laurent, represents its own ethos.
Lee Pickering - 18 Mar 2010