Production of the Fiat 500 has reached half a million cars and to celebrate customers and fans can be part of a special art project. Called the Fiat 500 Thousandth, it is a unique show car that will carry pictures and messages from celebrities, fans and owners.
There are 1,500 spaces available and seventy percent is reserved for owners; those wanting to take part can register at
www.fiat500.com and upload a photo. Users can also attach a short message, a link to a personal video on YouTube or to their Facebook page.
Three weeks after registration has closed the 500 Thousandth will be unveiled and it will appear at special events and motor shows.
John Lambert - 4 May 2010